Work Experience

Current work and projects

DESIGN DIRECTOR

INUSE EXPERIENCE (since 2016)

Design Director for strategic digital projects involving adaptive AI-powered functionality and Service Design.

As Director at inUse, I am developing the design discipline internally and externally by public speaking, running workshops, as well as teaching and developing courses for inUse Academy. I am also coaching my colleagues to develop value-creating design using various aspects of AI, such as Machine Learning.

ASSOCIATE PROFESSOR

HALMSTAD UNIVERSITY (since 2012)

Researching and teaching UX design and Service Innovation with a research focus on health innovation and urban development/smart cities. I designed and implemented the interaction design-oriented Digital Design and Innovation bachelor program and worked as Program Director.

See my list of published research.

UX DIRECTOR

DADDY / CP+B EUROPE (2009-2012; 2015-2016)

Leading the UX and interaction design discipline at Crispin Porter + Bogusky Europe with my skilled colleagues. Working with methodology development, contextual inquiry, analyzing user mental models and behavior patterns, deriving information architectures, laying out digital ecosystems, wireframing, prototyping, and doing usability testing for both local and international clients.

My work also involves presenting interaction design concepts for global and local clients, evangelizing the UX field and giving guest lectures and workshops.2009 – 2012; 2015 – 2016

INTERACTION AND UX DESIGNER

ETTEPLAN TECH (2007-2009)

Consultant in Interaction Design, UX, and Usability Analysis at clients such as Volvo Cars, AxTech GPS/GSM-enabled alarm systems, and digital advertising agency Daddy.

PHD STUDENT

LINKÖPING UNIVERSITY
GRADUATE SCHOOL OF LANGUAGE TECHNOLOGY (2002-2007)

Doctoral research in Language Technology. Design and implementation of conversational recommender systems with spoken and typed interaction. Multimodal interaction design and implementation (gesture and speech). Publication and oral presentation of research papers at international conferences. Graduate course work, and teaching at university level.

INTERACTION DESIGNER AND SOFTWARE DEVELOPER

NOKIA HOME COMMUNICATIONS (2001-2002)

Design and development of electronic program guides for TV set-top boxes with spoken interaction. Java, Speech recognition (Nuance), dialogue system development and usability evaluation. Contextual analysis (qualitative analysis and affinity diagramming) and Interaction Design concepting that lead to academic publications.